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IP Cases & Articles
Summary of the Supreme Court decision in Tesla v InterDigital & Avanci (UKSC/2025/0058/A)
The Supreme Court allowed Tesla’s appeal holding that Tesla’s implementer-led FRAND licensing claims against InterDigital and Avanci should be allowed to proceed in England and Wales. The case concerned Tesla’s wish to launch 5G-enabled vehicles in the UK and its challenge to the terms of the global Avanci 5G platform… -
IP Cases & Articles
AI deepfakes in the music industry: can trade marks protect artists’ voices and images?
As AI-generated music, voice cloning and deepfakes become increasingly sophisticated, artists, labels and platforms are having to rethink how creative identities are protected. This article looks at how trade marks, including sound, motion and image marks, may help protect artists’ voices and personas, and will be of interest to musicians,… -
IP Cases & Articles
When ambush marketing meets the Streisand effect: the Levi’s World Cup lesson
At the recent FIFA World Cup 2026, one of the tournament’s most talked-about marketing moments did not come from an official sponsor, but from an attempt to conceal a well-known trade mark. The episode involving Levi’s Stadium provides a useful case study on ambush marketing, the Streisand effect, and the… -
IP Cases & Articles
The end of Aerotel: how will the UKIPO apply the Emotional Perception judgment?
The UK Supreme Court’s landmark 2026 judgment in Emotional Perception AI v Comptroller has fundamentally rewired the UK’s approach to computer-implemented inventions. By formally adopting the European Patent Office’s (EPO) Enlarged Board of Appeal reasoning in G 1/19, and the foundational Duns principles, the UK Intellectual Property Office (UKIPO) has… -
IP Cases & Articles
IPEC insights: easyGroup Ltd v Cubico (UK) - easyGroup’s not so easy claims of infringement, passing off and invalidity
easyGroup did not satisfy the IPEC that the easyGroup family of marks were infringed by Cubico’s "Easy Bathrooms". -
IP Cases & Articles
Precision farming: the patents behind Clarkson's Farm
Season 5 of Clarkson’s Farm marks a highly technical pivot at Diddly Squat. Faced with the brutal realities of modern farming, Jeremy and Kaleb dive headfirst into precision farming, deploying an array of silent, autonomous, and data-driven implements across the Oxfordshire hills. -
IP Cases & Articles
CJEU rules algorithmic platforms may lose safe harbour protection from liability
The Grand Chamber of the Court of Justice of the European Union (CJEU) has ruled that platforms deploying an algorithm to present user content may not have access to “safe harbour� protection from liability. -
IP Cases & Articles
Smart protection for smart wearables: practical patent claims for sportstech devices
When drafting a patent application, it is important to consider the breadth of the independent claims. While it can be tempting to have a broad claim 1 so as to cover as many products as possible, this can lead to difficulties in prosecution which can delay grant significantly as well… -
IP Cases & Articles
Lost in translation? How the EUIPO found similarity between “MARC JACOBS� and “Makcr Joacbv�
A typo is one thing. A scrambled word is another. But what happens when a trade mark appears to be neither a recognisable word nor an obvious misspelling, yet still reminds consumers of a well-known brand? -
IP Cases & Articles
Beyond the magic potion: protecting fictional characters in IP law
The General Court’s recent OBELIX decision is not a simple dispute over a trade mark for military goods. It serves as a timely reminder that successful fictional characters can enjoy protection through multiple layers of intellectual property law, extending well beyond their original stories.
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