Cookies & Web Beacons Policy
Cookies & web beacons
A cookie is a small file of letters and numbers that is stored on the hard drive of your device. A web beacon is a tiny graphic file that contain unique identifiers that enable us to recognize when an email has been opened or a link clicked.
Cookies and web beacons are used to distinguish you from other users of our website and other recipients of our email marketing communications. This helps us to understand how you are using our website and whether you are reading our email marketing communications so that we can improve both.
For our website, we only use "analytical" cookies. These allow us to recognise and count the number of visitors and to see how visitors move around the website when they are using it. This helps us to improve the way our website works, for example, by ensuring that the users are finding what they are looking for easily.
For our email marketing communications, we use “single pixel gifs”. This technology records each subscribers email address, IP address, date, and time associated with each open and click for a campaign. We use this data to create reports about how an email campaign performed and what actions subscribers took.
Names of “analytical” cookies
The list below sets out the names and expiry periods in relation to the cookies we use on our website:
|Google Analytics||_Utma||2 years from set/update|
|Google Analytics||_Utmb||30 minutes from set/update|
|Google Analytics||_Utmc||End of browser session|
|Google Analytics||_Utmz||6 months from set/update|
|Google Analytics||__utmt||10 minutes|
|Google Analytics||__utmv||2 years from set/update|
|Google Analytics||_ga||2 years|
|Google Analytics||_gid||24 hours|
|Google Analytics||_gat||1 minute|
|Google Analytics||AMP_TOKEN||30 seconds to 1 year|
|Google Analytics||gac_<property-id>||90 days|
Amending cookies & web beacons
For our website, you can set your browser to refuse all or some browser cookies, or to alert you when websites set or access cookies. If you block or delete all cookies from our website, the website should still work.
For our email marketing communications, by setting your email client to display HTML emails as text only or declining to download images, you may be able to prevent the use of some web beacons. Please consult the "Help" section of your email client for more information. Should you wish not to receive such web beacons, please unsubscribe from our email marketing communications.
For more information, including how to manage and delete cookies, please visit All About Cookies.