Partner, Trade Mark Attorney Southampton
Profile of Jeremy Pennant

After more than 30 years in the field of trade marks and passing off, I still relish the challenges of my role. There’s always something new around the corner and I love working with such passionate clients and colleagues.

I’ve been a partner at D Young & Co since 1995 and have a very diverse client base ranging from start-ups to multinational blue chip companies. I have extensive experience in multiple sectors, including food and drink, tech, hotels, boats, charities, petroleum, chemicals and energy, including renewables. I’ve also worked in the fields of pharmaceuticals and medical equipment, aviation and courier services, financial services, film, television, music and clothing, as well as internet service providers and communications, sports teams and high-performance vehicle manufacturers.

I was one of the original independent experts appointed by Nominet to adjudicate on domain name disputes in the UK. Much of my practice relates to the enforcement of clients’ rights.

Over the years, I’ve spoken and lectured extensively, not only in Europe, but also in the US and the Far East. I’m also a qualified trade mark and design litigator.


  • Certificate in Intellectual Property Law, Queen Mary, University of London.
  • Chartered Trade Mark Attorney 1989.
  • European Trade Mark Attorney 1996.
  • European Design Attorney 2003.
  • Trade Mark & Design Litigator 2010.


  • Fellow of the Chartered Institute of Trade Mark Attorneys (CITMA).
  • International Association for the Protection of Intellectual Property (AIPPI).
  • European Communities Trade Mark Association (ECTA).
  • International Trademark Association (INTA).
  • Director of Pamia Limited, the UK patent and trade mark attorney profession’s mutual insurer.
  • Expert member of the Design Business Association (DBA).
A seasoned practitioner who understands every aspect of his clients' business.
World Trademark Review 1000
He tailors thorough advice to your unique needs and circumstances, even when instructed on short notice in tight situations.
World Trademark Review 1000
Leading Trade Mark Attorney 2018.
He is just stellar. He offers business-focused, succinct advice and is dedicated to getting the best result for his client.
World Trademark Review 1000
He is one of the biggest names in the profession, and is “a reasonable, business-focused practitioner with a top-quality international practice, vast experience and a great touch with clients".
World Trademark Review 1000
Jeremy Pennant is a creative thinker.
Legal 500
Jeremy Pennant represents some of the biggest brand owners going.
World Trademark Review 1000
Trademark Prosecution Lawyer of the Year in England 2018.
Trade Mark Prosecution Lawyer of the Year (England) 2017.
Corporate International Magazine Global Award
His responsiveness is outstanding and he keeps on top of everything in a very proactive way. You can really trust him to have your best interests in mind.
World Trademark Review 1000
IP Star 2019/20: recognising top practitioners in private practice who have performed exceptionally for their clients and firms in the past year.
IP Stars (Managing IP)
Outstanding – professional, timely, efficient, commercially astute and practical. He steers conflicts towards reasonable resolutions, although he can also be a truly formidable opponent in court and is generally a pleasure to work with.
World Trade Mark Review 1000
D Young has provided high-level trademark dispute, clearance, prosecution, transaction and counselling services to us for almost 15 years now. During this time, I have come to regard Jeremy Pennant and the firm as the gold standard for foreign counsel.
World Trademark Review 1000
He is pragmatic, he is down-to-earth and his clients love him.
Jeremy Pennant is an IP giant with outstanding business acumen and industry knowledge.
Legal 500
Trademark Prosecution Lawyer of the Year in England 2019.
Global Law Experts Annual Awards
Jeremy Pennant has a strong reputation for trade mark prosecution and assists with contentious domain name matters. He also advises on design protection.
Trade Mark Expert 2018.
Who's Who Legal
Trade Mark Expert 2018.
Expert Guides
Jeremy is fantastic – you won’t find anyone more knowledgeable about your brands and industry.
World Trademark Review 1000
Particularly known for his work on domain name disputes.
Legal 500
Jeremy is highly cost-efficient and business focused – he resolves complex matters in a manner that is most beneficial to his clients without much hassle or expense.
World Trademark Review 1000
Recommended by Legal 500 2020
Legal 500
Jeremy Pennant draws widespread praise for his experience advising clients across a wide array of industry sectors.
Who's Who Legal